★ Adweek Performance Marketing Agency of the Year  |  Global Growth Advisory & Enterprise Acceleration

Direct Client Line: +91 62961 63204

NPD GLOBAL
+91 62961 63204
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GLOBAL PERFORMANCE MARKETING AGENCY

Performance Marketing That Actually Performs

We combine proprietary search intelligence, multi-channel paid acquisition, and enterprise data science to deliver predictable, compounding revenue for global market leaders. From search engines to AI answer engines, we build customer acquisition machines that scale.

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Call +91 62961 63204

TRUSTED BY INDUSTRY LEADERS & HIGH-GROWTH SCALEUPS WORLDWIDE

Western Union Adobe Intuit Citrix Modkat RedBus

₹1,200Cr+

Audited Client Pipeline & Sales

+480%

Average Organic Traffic Growth

4.6x

Blended Omnichannel ROAS

85+

Senior Data & Growth Specialists

END-TO-END GROWTH ENGINE

Integrated Performance Marketing Solutions Designed for Enterprise Scale

PILLAR 01 · ORGANIC DOMINANCE

Earned Media & Generative Engine Optimization (GEO)

Search has evolved far beyond traditional 10 blue links. NPD Global engineers complete organic authority across Google, AI Overviews, ChatGPT, Perplexity, and Claude.

  • Enterprise Technical SEO: Deep log-file analysis, rendering audits, and Core Web Vitals optimization.
  • Generative Engine Optimization (GEO): Structured semantic knowledge-graph injection for LLM citation dominance.
  • Content Clusters: High-intent topical authority maps converting searchers directly into sales inquiries.
  • Digital PR & Brand Citations: Tier-1 editorial coverage and non-dilutive earned backlink acquisition.
Explore Earned Media Framework →
PILLAR 02 · PRECISION ACQUISITION

Paid Media & High-ROAS Omnichannel Advertising

We manage multi-million dollar monthly media budgets with surgical algorithmic discipline, capturing high-intent demand and deploying dynamic creative across global platforms.

  • Google Search & Performance Max: Target ROAS/CPA value-based bidding linked directly to verified CRM revenue.
  • Paid Social (Meta, LinkedIn, YouTube, TikTok): Scalable creative testing frameworks and B2B account-based targeting.
  • Programmatic & Connected TV (CTV): High-impact brand awareness with measurable down-funnel lift.
  • Marketplace Ads (Amazon, Flipkart, Walmart): Precision retail media optimization to drive immediate buy-box velocity.
Explore Paid Media Framework →
PILLAR 03 · REVENUE INTELLIGENCE

Data Science, Multi-Touch Attribution & CRO

Third-party cookie deprecation has broken traditional tracking. NPD Global deploys resilient, server-side data infrastructure and multi-touch attribution to solve marketing attribution.

  • Server-Side Tagging & Conversions API (CAPI): Zero signal loss across Safari ITP, iOS privacy, and ad blockers.
  • Multi-Touch Attribution & MMM: Full visibility into first-touch discovery, middle-funnel nurture, and last-touch closing.
  • Conversion Rate Optimization (CRO): Statistical A/B testing and heatmap analysis to systematically double conversion rates.
  • Customer Data Platform (CDP) Integration: Unified customer profiles feeding real-time audience syndication.
Explore Data Intelligence Framework →
PILLAR 04 · HIGH-IMPACT DESIGN

Performance Creative, Motion & Web Experience

Creative is the primary targeting lever in modern algorithmic advertising. We design modular, high-velocity creative assets that stop the scroll and drive measurable action.

  • Dynamic Creative Optimization (DCO): Automated multivariate testing of hooks, narratives, and offers.
  • Headless Landing Page Architecture: Lightning-fast page loads (< 1.2s) built specifically for paid conversion.
  • Brand Identity Systems: Premium enterprise design standards that convey immediate authority and trust.
  • Interactive Growth Tools: Calculators, scorecards, and assessment funnels that pre-qualify high-intent buyers.
Explore Creative Framework →
THE PARADIGM SHIFT

Why Global Brands Replace Traditional Agencies with NPD Global

THE TRADITIONAL AGENCY MODEL

Outdated, Siloed & Opaque

  • ✕ Vanity Metrics: Reports on impressions, clicks, and rank changes with zero connection to real P&L revenue.
  • ✕ Junior Account Churn: Sold by senior partners, but handed off to entry-level coordinators managing 20+ accounts.
  • ✕ Black-Box Ad Accounts: Agencies that hold accounts and conversion history hostage, preventing transparency.
  • ✕ Siloed Channels: SEO team never talks to the paid search team, creating bidding conflict and keyword cannibalization.
  • ✕ Slow Monthly Cycles: Rigid monthly reporting meetings that discover campaign failures weeks after budget is burned.
THE NPD GLOBAL FRAMEWORK

Revenue-Attributed, Agile & Engineered

  • ✔ Closed-Loop Revenue Attribution: We connect ad spend directly to closed pipeline, customer LTV, and net margin.
  • ✔ Dedicated Growth Pods: Led by veteran Growth Directors, senior data scientists, and specialized channel leads.
  • ✔ 100% Client Account Ownership: Every pixel, script, audience list, and account belongs to you from day one.
  • ✔ Omnichannel Synchronicity: Paid search queries inform organic SEO cluster builds, and organic queries feed paid negatives.
  • ✔ Weekly Growth Sprints: Real-time dashboards, bi-weekly multivariate testing, and continuous algorithmic bidding audits.
PROVEN CLIENT IMPACT

Audited Enterprise Case Studies Across Tech, Commerce & Healthcare

ENTERPRISE B2B SAAS

+312% Pipeline

By deploying Generative Engine Optimization (GEO) and server-side tracking, we scaled high-intent software trial signups while decreasing Customer Acquisition Cost (CAC) by 38%.

Core Channels: Technical SEO, GEO, LinkedIn ABM, Google Ads
OMNICHANNEL D2C & RETAIL

5.4x Blended ROAS

Restructured multi-million dollar Meta and Google Performance Max campaigns, integrating dynamic product feeds and RFM customer segmentation to yield ₹48Cr in incremental revenue.

Core Channels: Meta Ads, Google PMax, Klaviyo, sGTM
HEALTHCARE & MEDICAL NETWORK

1,800+ #1 Rankings

Built HIPAA-compliant patient acquisition funnels, local Google 3-Pack authority, and medical E-E-A-T doctor author profiles to generate over 6,200 verified monthly appointments.

Core Channels: Medical SEO, Local Map Pack, Google Search, Call Tracking
ACCELERATE YOUR REVENUE

Request a Tailored Performance Proposal

Tell us about your organization and current marketing channels. Our senior growth architects will audit your funnel and deliver a strategic blueprint within 48 hours.

Or call our senior advisory desk: +91 62961 63204
FREQUENTLY ASKED QUESTIONS

Everything You Need to Know About Engaging NPD Global

Unlike traditional agencies that sell hours, report vanity metrics (clicks, impressions, rankings), and rotate entry-level coordinators on your account, NPD Global operates as an embedded revenue pod. Our engagements are led by seasoned Growth Directors and data engineers who optimize for closed pipeline, bottom-line contribution margin, and Customer Acquisition Cost (CAC) reduction. We provide full bi-directional CRM integration, multi-touch attribution, and complete account transparency from day one.
Generative Engine Optimization (GEO) is the discipline of structuring your digital presence so that AI answer engines—including ChatGPT, Perplexity, Claude, Google Gemini, and Google AI Overviews—cite your brand as the definitive canonical recommendation. Traditional SEO focused on keyword density; GEO focuses on entity salience, structured knowledge graphs, verified third-party citations, and algorithmic authority. NPD Global is the global pioneer in multi-engine GEO implementation.
We engineer first-party server-side tracking pipelines (sGTM), direct Conversions API (CAPI) integrations with Meta, Google, and LinkedIn, and employ statistical Marketing Mix Modeling (MMM). By capturing first-party user IDs server-side, our clients restore 30% to 50% of conversions previously lost to Safari ITP, iOS privacy restrictions, and browser ad-blockers, allowing ad bidding algorithms to accurately optimize for high-value customers.
Our comprehensive technical and creative onboarding is executed in an intensive 14-day sprint. During this phase, we perform deep tracking audits, verify server-side signal fidelity, conduct historical account analysis, map competitor search intelligence, and deploy initial quick-win campaigns without interrupting active baseline sales channels.
Yes, absolutely. We operate under a strict 100% transparency principle. All ad accounts (Google Ads, Meta Business Manager, LinkedIn Campaign Manager), tracking containers, analytics properties, creative source files, and attribution dashboards belong entirely to you. You maintain full administrative access, and we operate as authorized partners.
NPD Global supports established mid-market scaleups, high-growth venture-backed enterprises, and global Fortune 500 corporations. We typically recommend a monthly digital media spend starting at ₹3,00,000 ($3,500+) or equivalent organic search scope to ensure sufficient statistical data velocity for rapid algorithmic optimization.
Every client partner is paired with a dedicated cross-functional pod: an Executive Growth Director who oversees strategic P&L alignment, a Lead Technical Strategist, Senior Channel Specialists (Paid Search, Paid Social, SEO/GEO), a Conversion Copywriter, an Art Director, and a Data Engineer. You have direct communication access via dedicated Slack channels and weekly sprint reviews.
You can submit the proposal form above or call our senior advisory desk directly at +91 62961 63204. We will review your current digital footprint, analyze competitor search share, evaluate tracking signal health, and deliver a custom diagnostic roadmap within 48 business hours.
READY FOR PREDICTABLE ENTERPRISE GROWTH?

Scale With The Global Leader in Performance Marketing

Join over 250+ enterprise brands that trust Canspark NPD Global to scale paid acquisition, capture generative search dominance, and maximize shareholder valuation.

Request Growth Audit →
Call +91 62961 63204

Canspark NPD Global is an award-winning performance marketing agency delivering revenue-attributed growth across Earned Media, Paid Media, Data Science, and Performance Creative.

Global Line: +91 62961 63204
Email: hello@canspark.in

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